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Why Prjct1999?

The Vision: 

We need a brand that celebrates ending styles of the millenium and equally looks to the future...

Prjct1999 is born out of the end of an era.


Here's some ealy logos which I designed in Adobe. 

The first logo, through its faded font, tries to establish something from the past.

The second logo design tries to create a brand idea of sophistication





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Joggers came next!

  As summer moved in I noticed more people wearing straight drop joggers. Whislt attending skate-jams more and more companies were offering joggers as prizes. I started to experiment with a jogging design that could be altered between straight drop and cuffed with the use of a draw string. After  a few days of playing with the 1999Jogger I finalised a sample to be made via a manafacturer on Alibaba . On arrival I really liked the design of the fit, but felt the slogan on the bottom of the trousers was too much and the street slang a bit immature for an older buyer.  From this I continued to work with the idea of a Jogger design and started to think bigger, with the design of the bottoms above and a matching sweatshirt.

Denim Jeans

  As a fan of skate/contemporary baggy jeans, I decided at the beginning of October to take the brand to its next level by designing my own jeans. With this design I wanted to try and match some of the top brands that have sewn in graphic design alongside logo and leather belt patch. These Evisu jeans from the 1990s were a big influence- After playing around with different designs I settled on a bull type character that looks like the Greek Minotaur representing the blend of human and beast, but overall strength which reflects the quality of the jeans against wear and tear. I emphasised the brand logo further by dressing the bull in a 1999 logo polo shirt. Here's the final stitched graphic on the jeans of rear pocket- To bring further quality I created detailed sizing tags as buyers often check authenticity via the inner tag. My size-tags are quick to suggest you are buying something of quality- Again like the classic designer brand jeans I went for a high quality leather badge to ...